Why aren’t they responding?
Spend time learning about the industry, knowing your listeners, building your marketing and content plans, and start shifting your focus to
What do you do?
In our professional careers, we all have been asked this question many times. Sometimes by CEO, Financial Controller, Business Heads and...
Change to Survive: Music vs Banking Industry.
We all have seen how the music industry has transformed in the last decade. Banks and financial marketers can learn a lot from this...
SONGWRITING: Keep it Simple
With the potential to invoke thousands of instruments and sounds at the touch of a button, sometimes using minimal instrumentation and a...